🛑 Expert Secrets By Russell Brunson (Book Review) 🛑
In this Expert Secrets Book Review,
I’m going to show you why this book is easily worth $1,000’s.
💰 Get this book for FREE below:
Lately, I’ve been reading a lot of business books and this is one I’ve been wondering to read for a long time but never could make it.
Here is the book description extracted from Amazon:
“Your message has the ability to change someone’s life. The impact that the right message can have on someone at the right time in their life is immeasurable. It could help to save marriages, repair families, change someone’s health, grow a company or more…
But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will put your message into the hands of people who need it.
Russell Brunson started his first online company while he was wrestling in college. Within a year of graduation, he had sold over a million dollars of his own products and services from his basement. Over that past 10 years, he has built a following of over a million entrepreneurs, sold hundreds of thousands of copies of his books, popularized the concept of sales funnels, and co-founded a software company called ClickFunnels that helps tens of thousands of entrepreneurs quickly get their messages out to the marketplace.”
Expert Secrets book by Russell Brunson is an underground playbook for creating a mass movement of people who value your expertise and will pay for your advice.
Russell Brunson’s books are step-by-step strategies you can apply instantly to become an online guru. No wonder why in 2017 there were so many new gurus who teach and provide value to any niche. Russell
The main thing that I liked in the book is that there comes a time for anyone where they reach the maximum individual level and there’s no way to grow and progress further without sharing what you already learned and teach others.
Experts say you need roughly 10,000 hours to become an expert in a specific area, but if you follow this book you’ll know for sure you’re moving in the right direction and will be able to take more action towards reaching your expert level
Many people have experiences that are unique, skills that are very rare and by sharing that they could potentially change and improve many lives, so this book is about helping you understand how to find your message and your voice and have a positive effect on people’s lives and eventually make a career from your expert skills and turn it into a business and have people who will pay for your advice.
The book is structured into 5 sections and has 22 chapters which are called secrets.
The first section is about how to create a mass movements and it teaches you how to build your attractive character, so that you’re attractive for your audience, and how to create a new opportunity, because nobody wants improvements, they want something new, because if people have a problem, there’s a high chance they have already looked for solutions in the past, so using your skills, abilities and knowledge, you create a new opportunity for them to finally find a solution to their problem.
The second section is about creating belief, how to persuade people so that they believe in your new opportunity and the exact scripts you need to use to tell stories because a big part of making someone listen to you and believe what you’re saying is the skill of telling stories. The better you can tell a story, the more attention you’ll get from those you’re trying to serve and when you’re selling some specific offer, you don’t say buy my offer, but you create a story of how you got to the realization that the offer you’re selling is actually the solution to the problem.
The third section is about how to structure your message and the presentation of your offer so that it gets people excited to buy into your new opportunity. It’s a specific process that Russell has developed over the years and outlined a very detailed structure of how to make people see value in what you’re presenting and pay for your knowledge, advice, results and skills.
The fourth section in Expert Secrets is about funnels because websites don’t work anymore they are not optimized for selling online and don’t provide a good experience for the client. Russell Brunson shows his own funnels in Clickfunnels that he has tested and they bring in awesome results for him as an expert and for his company.
The last section is some instruction about what to do with the information you just learned in the book and how to apply it.
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